Bengaluru-based LabourNet, known for pioneering new models of livelihood creation in the informal labour market, on Friday announced the appointment of Deep Mukherjee of Star (Disney India) as the Chief Executive Officer (CEO) of its B2B2C gig staffing platform SAHI.
Prior to accepting this position, Deep Mukherjee was serving as Senior Vice President at Star (Disney India). He was also a co-founding member at TeamLease, a leading temp staffing firm. He has also held leadership roles at Kelly India, a leader in the temporary and contract recruitment industry and NIIT, which is known for industry-focused skills development.
LabourNet expects steep growth in demand for blue/grey-collar workers as the economy recovers from the impact of Covid-19.
According to LabourNet, segments like eCommerce, Healthcare, Construction & Building Materials, Manufacturing and Sanitation will experience an explosion in demand while emerging industry segments like Telemedicine will require ‘new-collar’ workers or workers with skills that may not exist today.
“The pandemic has issued a wake-up call. The impact on the lives and livelihoods of blue/grey-collar workers has been severe. The SAHI platform, as its name suggests, is our effort to set things right,” said Gayathri Vasudevan, Chairperson, LabourNet. “We believe Deep is the right person to lead this effort.”
Vasudevan further said, “We want to align the growth trajectory of the industry with the development trajectory of informal labourers. The platform will aggregate skilled workers from across the country and connect them to temp and gig opportunities. Industry sectors where speed of delivery, credible skill certification, and quality of workforce has been an issue will experience a remarkable difference.”
Deep Mukherjee, CEO, SAHI, said, “India has a sizable working population and our economy has always had an element of entrepreneurship. The potential for the economy is enormous, if we can capitalise on the opportunity. The only thing missing is the ability to source and supply skills mapped to the industry’s business logic at scale. The SAHI platform will leverage technology, as well as LabourNet’s pan-India on-ground network to solve this.”